Channel Account Marketing Manager

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Date: Sep 28, 2023

Location: Tokyo, JP, 160-0023

Company: Ansys

Requisition #: 12983 


When visionary companies need to know how their world-changing ideas will perform, they close the gap between design and reality with Ansys simulation. For more than 50 years, Ansys software has enabled innovators across industries to push boundaries by using the predictive power of simulation. From sustainable transportation to advanced semiconductors, from satellite systems to life-saving medical devices, the next great leaps in human advancement will be powered by Ansys.


Take a leap of certainty … with Ansys.


Summary and Role Purpose


The Channel Account Marketing Manager works closely with Japan Field Marketing Manager to develop channel marketing strategies for key channel partners to drive the Ansys business growth in Japan. To ensure success, the Channel Account Marketing Manager works closely with key channel partners and their assigned Ansys channel partner managers to develop and execute marketing programs ensuring each plan has clear business growth goals, metrics, and definitions for success.  Will lead efforts to measure program effectiveness and identify requirements for enhancing programs. The Channel Account Marketing Manager is expected to be a thought leader and own the channel marketing space.


Key Duties and Responsibilities  

  • Develop and execute Japan key channel marketing initiatives, programs and communications to drive the 3X pipeline coverage and 15% revenue growth goals for these partners.
  • Develop, own, and nurture relationships with the marketing executives of our channel partners; act as a trusted advisor to executives in our partner channel to drive best practices and elevate the priority of marketing.
  • Develop and execute marketing plans with key partners including full budget accountability.
  • Collaborate with the channel partners and channel partner managers to gather input and better understand regional business opportunities.
  • Define marketing programs and strategic objectives for the channel (awareness, consideration and preference) and determine meaningful metrics; measure, analyze and report on the usage and impact of channel marketing initiatives.
  • Ensure alignment of strategic objectives as they relate to the channel, including marketing plan development, leveraging mixed activities that best support the strategy and budgetary requirements


Minimum Education/Certification Requirements and Experience


  • Bachelor’s degree in business, marketing, communications or engineering
  • A minimum of 10 years of experience in successfully driving integrated Channel Sales and Marketing strategies, plans, programs and operations to drive revenue growth
  • Extensive knowledge in defining marketing strategy as it relates to channel partners and measuring marketing performance to drive continuous improvement
  • Excellent interpersonal communication; written, presentation, and verbal
  • Business level written and verbal in English (TOEIC 800 or above preferable)
  • Proven track record in leading and working effectively with cross-functional teams, including the product marketing, sales, operations, and finance
  • Proven track record of success, working independently to meet project objectives and managing multiple tasks simultaneously to meet strict deadlines with minimal direction
  • Ability to travel up to 20%


Preferred Qualifications and Skills

  • Minimum of 6 years of combined marketing experience in the high technology B2B market preferred
  • Minimum of 5 years of channel marketing experience in the high technology B2B market preferred
  • Demonstrated competencies with design, deployment, and utilization of web-enabled (in-bound) marketing software
  • Digital marketing experience such as social media marketing, SEO, webpage development, digital content development


At Ansys, we know that changing the world takes vision, skill, and each other. We fuel new ideas, build relationships, and help each other realize our greatest potential in the knowledge that every day is an opportunity to observe, teach, inspire, and be inspired. Together as One Ansys, we are powering innovation that drives human advancement.


Our Commitments:

  • Amaze with innovative products and solutions
  • Make our customers incredibly successful
  • Act with integrity
  • Ensure employees thrive and shareholders prosper

Our Values:

  • Adaptability: Be open, welcome what’s next
  • Courage: Be courageous, move forward passionately
  • Generosity: Be generous, share, listen, serve
  • Authenticity: Be you, make us stronger


Our Actions:

  • We commit to audacious goals
  • We work seamlessly as a team
  • We demonstrate mastery
  • We deliver outstanding results


We believe diverse thinking leads to better outcomes. We are committed to creating and nurturing a workplace that fuels this by welcoming people, no matter their background, identity, or experience, to a workplace where they are valued and where diversity, inclusion, equity, and belonging thrive.


At Ansys, you will find yourself among the sharpest minds and most visionary leaders across the globe. Collectively we strive to change the world with innovative technology and transformational solutions. With a prestigious reputation in working with well-known, world-class companies, standards at Ansys are high – met by those willing to rise to the occasion and meet those challenges head on. Our team is passionate about pushing the limits of world-class simulation technology, empowering our customers to turn their design concepts into successful, innovative products faster and at a lower cost.


At Ansys, it’s about the learning, the discovery, and the collaboration. It’s about the “what’s next” as much as the “mission accomplished.” And it’s about the melding of disciplined intellect with strategic direction and results that have, can, and do impact real people in real ways. All this is forged within a working environment built on respect, autonomy, and ethics.

Ansys is an S&P 500 company and a member of the NASDAQ-100. We are proud to have been recognized for the following more recent awards, although our list goes on: America’s Most Loved Workplaces, Gold Stevie Award Winner, America’s Most Responsible Companies, Fast Company World Changing Ideas, Great Place to Work Certified (China, Greece, France, India, Japan, Korea, Spain, Sweden, Taiwan, U.K.).

For more information, please visit us at

Ansys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other protected characteristics.
Ansys does not accept unsolicited referrals for vacancies, and any unsolicited referral will become the property of Ansys. Upon hire, no fee will be owed to the agency, person, or entity.