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Marketing Specialist

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Date: Jun 8, 2021

Location: Houston, TX, US, 77094 Boston, MA, US, 02205-9761 New York, NY, US, 10001

Company: Ansys

Ansys is the global leader in engineering simulation. We empower the world’s most innovative companies to deliver transformational products to their customers. By offering the best and broadest portfolio of engineering simulation software solutions, we help our customers solve the most complex design challenges and engineer products limited only by imagination. Whether you are a software developer, product engineer, sales team member, or part of our corporate team, at Ansys we know that by embracing what makes us each unique, we become collectively better.

 

SUMMARY

The ideal candidate is highly organized with an upbeat, can-do attitude, impeccable attention to detail, and a collaborative style. The Field Marketing/ABM Marketing Specialist will work closely with the Industry/Regional Marketing Manager on planning and executing marketing activities that generate and accelerate pipeline aligned to top 1:1 and 1: few industry and regional priorities. The Field Marketing/ABM Specialist will also work closely with sales, global marketing, and cross functional teams. The candidate will have a natural inclination to measure the effectiveness of marketing activities, have a strong project management skillset, and be comfortable with orchestrating many moving parts in an ever-changing environment.

 

RESPONSIBILITIES 

  • Provide virtual, hybrid, and in-person online and offline program tactical support for webinars, workshops, user groups, executive events, hands-on workshops, and tradeshows
  • Execute Field Marketing Newsletter including gathering stories, editing, uploading content, managing editorial calendar and work with ecosystem to share updates with field sales
  • Research and identify activities to connect with personas including users, manager, and executives (relevant associations, events, social outreach)
  • Assist with the creation of metric dashboards to measure effectiveness of all campaigns, monitor and adjust on regular basis, set, and track relevant KPI’s, budget, and ROI
  • Drive engagement with key accounts through events, LinkedIn, and social outreach

 

MINIMUM QUALIFICATIONS 

  • Bachelors degree 
  • A minimum of 2+ years’ marketing-related experience in B2B
  • Experience with online/offline events/program management specifically around webinar management on WebEx platforms including WebEx Training
  • Experience with marketing tactics including ABM, event management – both physical and virtual, campaign execution, etc., and experience with marketing technology stack (Pardot, Salesforce, Monday, Seismic)
  • Organized, detail-oriented and highly motivated, with project management experience in a fast-paced, deadline-driven environment
  • Exceptional skills in managing multiple projects simultaneously, holding teams accountable to deadlines.
  • Working experience in Microsoft 365 including deep understanding of Teams, SharePoint, Outlook, Excel, Word, PowerPoint
  • Must be a self-starter, not afraid to ask questions

 

PREFERRED QUALIFICATIONS

  • 3+ years’ marketing-related experience in B2B

 

ALIGNING YOUR VALUES TO OUR SOLUTIONS
At Ansys, our diverse, collaborative teams give us the strength and insight to solve the world’s most challenging engineering problems. Our ONE Ansys culture has at its core:

  • Customer Focus
  • Results and Accountability
  • Innovation
  • Transparency and Integrity
  • Mastery
  • Inclusiveness
  • Sense of Urgency
  • Collaboration and Teamwork

 
ENGINEERING YOUR CAREER AT ANSYS

At Ansys, you will find yourself among the sharpest minds and most visionary leaders across the globe. Collectively we strive to change the world with innovative technology and transformational solutions. With a prestigious reputation in servicing well-known, world-class companies, standards at Ansys are high – met by those willing to rise to the occasion and meet those challenges head-on. At Ansys, it’s about the learning, the discovery and the collaboration. It’s about the “what’s next” as much as the “mission accomplished.” And it’s about the melding of disciplined intellect with strategic direction and results that have, can and do impact real people in real ways. All this is forged within a working environment built on respect, autonomy and ethics.
 
At Ansys, you will find yourself among those eager to drive the world towards the next best thing with hands planted firmly on the wheel. Our team is passionate about pushing the limits of world-class simulation technology, empowering our customers to turn their design concepts into successful, innovative products faster and at lower cost.  As a measure of our success in attaining these goals, Ansys has been recognized as one of the world's most innovative companies by prestigious publications such as Bloomberg Businessweek and FORTUNE magazines.
 
Ansys is an S&P 500 company and a member of the NASDAQ-100. We are proud to have been recognized for the following awards: Bay Area Best Places to Work, a Pillar World Awards Gold Winner, Fast Company Best Places to Work for Innovators, a Gold Stevie Award for Great Employers, the FORTUNE Future 50, a DCA Silver Winner, an R&D100 Finalist, a 20% by 2020 Women on Boards winner, a 2020 Pittsburgh Tech 50 – finalist, and America’s Most Responsible Companies.
 
For more information, please visit us at www.ansys.com

 

We are committed to creating a culture of inclusion and belonging where everyone thrives as ONE Ansys team.
 

Ansys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other protected characteristics.
 
Ansys does not accept unsolicited referrals for vacancies, and any unsolicited referral will become the property of Ansys. Upon hire, no fee will be owed to the agency, person, or entity.

 


Nearest Major Market: Houston