Marketing Program Manager

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Date: Nov 12, 2024

Location: Canonsburg, PA, US, 15317

Company: Ansys

 Requisition #: 15410 

 

Our Mission: Powering Innovation That Drives Human Advancement  

 

When visionary companies need to know how their world-changing ideas will perform, they close the gap between design and reality with Ansys simulation. For more than 50 years, Ansys software has enabled innovators across industries to push boundaries by using the predictive power of simulation. From sustainable transportation to advanced semiconductors, from satellite systems to life-saving medical devices, the next great leaps in human advancement will be powered by Ansys. 

 

Innovate With Ansys, Power Your Career.  

 

Summary / Role Purpose 

Ansys is looking for a solutions-oriented Marketing Program Manager for corporate, product, industry and solution marketing programs. Working cross-functionally with internal stakeholders like Product Marketing, Content Marketing, Global Events, Field Marketing, and Sales, you support the planning and delivery, measuring, and reporting of marketing programs. Coordinating with cross-functional teams this role will manage the execution of marketing initiatives that drive growth and help to define the brand and industry program strategy and roadmap. This role drives collaboration, communication and visibility of programs, setting priorities aligned with the business needs and help teams measure success. In this highly visible role, you will combine your passion for successful delivery with your expertise in marketing to ensure we are growing our business today and innovating our offerings for the future. 

 

Key Duties and Responsibilities 

  • Provide technical expertise in planning, execution, and leadership of programs, projects, initiatives, and offer guidance.  

  • Ensure that the scope of the projects within the program align with business priorities 

  • Formally document and communicate outcomes of discovery, design, and strategy sessions 

  • Communicate status and adjust timeframes and projects as needed 

  • Address escalated resourcing issues with functional managers, as needed 

  • Manage program-level risks and interdependencies 

  • Strategically drive program direction, capable of managing at all levels 

  • Inform planning and program activation using data-driven trends and insights  

  • Provide program reporting and status to senior management  

  • Hold team members and internal partners accountable to meeting key deadlines and milestones 

  • Develop and manage marketing program frameworks for cross-functional strategic execution, including requirements gathering, business case creation, implementation, and improvements. 

  • Create and enforce a unified calendar and milestone for programs; ensure resources are properly allocated 

  • Promote collaboration and coordination across broad categories of stakeholders  

  • Lead cross-functional meetings and foster teamwork, drive escalation and resolution of issues 

  • Manage marketing roadmap and backlog, proposing new strategies to meet goals, determining appropriate prioritization for projects 

  • Manage all programs within scope and budget 

  • Proactively identify and resolve barriers to project success, escalating risks when appropriate. Engage in continuous improvement activities. 

  • Work with cross functional teams, including Marketing Operations, to calculate marketing project ROI targets and track progress to goal, adjusting strategies as needed to drive desired outcomes 

  • Work with the marketing operations team to set up and manage campaign performance KPIs, providing top level and deep insight reporting 

  • Maintain excellent relationships with all levels of the matrix organization 

 

Minimum Education/Certification Requirements and Experience 

  • BA/BS or equivalent professional experience in business, marketing, operations, or related field or equivalent work experience is required 

  • 5+ years demand generation, field and/or digital marketing experience at a technology/SaaS company 

  • 3+ years of experience leading, interdisciplinary projects with direct responsibility for managing high-value project deliverables, schedules, budgets, and risk mitigation 

  • Proven problem-solving skills 

  • Excellent communicator and collaborator, knowing how to effectively build organizational support across multiple functions/teams 

  • Proven success managing senior level stakeholders and cross-functional teams in a deadline-driven environment with multiple competing priorities 

  • Exceptional communication, organizational, problem-solving and relationship management skills; ability to manage and communicate with remote, distributed, and cross-functional teams 

  • Experience using and creating data to measure results and track KPIs 

  • Ability to work effectively in a fast paced, high energy, team-oriented environment; motivated with a sense of personal accountability 

  • Experience with project/resource planning tools such as Monday.com, CRM automation tools including Salesforce, Pardot, and budgeting systems such as Allocadia or equivalent preferred 

 

Preferred Qualifications and Skills 

• MBA  

BA/BS strongly preferred

 

At Ansys, we know that changing the world takes vision, skill, and each other. We fuel new ideas, build relationships, and help each other realize our greatest potential. We are ONE Ansys. We operate on three key components: the commitments to our stakeholders, the behaviors of how we work together, and the actions of how we deliver results. Together as ONE Ansys, we are powering innovation that drives human advancement. 

  

Our Commitments: 

  • Amaze with innovative products and solutions
  • Make our customers incredibly successful
  • Act with integrity
  • Ensure employees thrive and shareholders prosper

 

Our Values: 

  • Adaptability: Be open, welcome what's next
  • Courage: Be courageous, move forward passionately
  • Generosity: Be generous, share, listen, serve
  • Authenticity: Be you, make us stronger

 

Our Actions: 

  • We commit to audacious goals
  • We work seamlessly as a team
  • We demonstrate mastery
  • We deliver outstanding results

 

INCLUSION IS AT OUR CORE 
We believe diverse thinking leads to better outcomes. We are committed to creating and nurturing a workplace that fuels this by welcoming people, no matter their background, identity, or experience, to a workplace where they are valued and where diversity, inclusion, equity, and belonging thrive. 

 
WELCOME WHAT’S NEXT IN YOUR CAREER AT ANSYS 

At Ansys, you will find yourself among the sharpest minds and most visionary leaders across the globe. Collectively we strive to change the world with innovative technology and transformational solutions. With a prestigious reputation in working with well-known, world-class companies, standards at Ansys are high — met by those willing to rise to the occasion and meet those challenges head on. Our team is passionate about pushing the limits of world-class simulation technology, empowering our customers to turn their design concepts into successful, innovative products faster and at a lower cost. 

  

At Ansys, it’s about the learning, the discovery, and the collaboration. It’s about the “what’s next” as much as the “mission accomplished.” And it’s about the melding of disciplined intellect with strategic direction and results that have, can, and do impact real people in real ways. All this is forged within a working environment built on respect, autonomy, and ethics. 
  

CREATING A PLACE WE’RE PROUD TO BE  
Ansys is an S&P 500 company and a member of the NASDAQ-100. We are proud to have been recognized for the following more recent awards, although our list goes on: Newsweek’s Most Loved Workplace globally and in the U.S., Gold Stevie Award Winner, America’s Most Responsible Companies, Fast Company World Changing Ideas, Great Place to Work Certified (Belgium, China, Greece, France, India, Japan, Korea, Spain, Sweden, Taiwan, and U.K.). 

  
For more information, please visit us at www.ansys.com 
  

Ansys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other protected characteristics. 
  
Ansys does not accept unsolicited referrals for vacancies, and any unsolicited referral will become the property of Ansys. Upon hire, no fee will be owed to the agency, person, or entity. 

 

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Nearest Major Market: Pittsburgh

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